EPISODE · Feb 5, 2024 · 9 MIN
10 Ways to Boost Your Conversion Rate by Fixing Your Navigation | Ep. 37
from The Ecommerce Uptick · host Daniel Chabert
want to get in touch with me? https://beacons.ai/daniel.chabert Mobile 1st. test your navigation on mobile. this is often the bottleneck. menu on the left, cart on the right.. (write menu and cart" under the icons search is often best if exposed and stickie.. go to my1styears.com if you want to see how we implemented this for a client add in dynamic text in your search bar based on top categories add in thumbnail images for all your categories on your home page.. when you click hamburger menu. present your categories but consider shopping by price, condition, flavor. if that is important add in thumbnail images in your navigation.. reduce the number of clicks to get to category page about me, contact page.. can be added but make it less dominant highlight bestsellers, and show what people may find inside
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10 Ways to Boost Your Conversion Rate by Fixing Your Navigation | Ep. 37
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