100 Years of ZB Podcast: The monumental change to Newstalk 1ZB

In this episode of the 100 Years of ZB Podcast, Mike Hosking examines the change 1ZB made in 1987 to Newstalk 1ZB.  The episode explains why the station was at a crossroads. It was faced with falling ratings, falling revenue and a defection from an iconic Breakfast hosts.  Mike Hosking will explain how the station became a news and talk station - and how it attracted the iconic Sir Paul Holmes to the breakfast slot.  You'll also hear the other hosts and voices that helped launch Newstalk 1ZB.  100 Years of ZB - Celebrating a century of New Zealand's conversation. Archival audio from the collections at Ngā Taonga Sound & Vision.   New episodes every Sunday on iHeartRadio or wherever you get your podcasts - powered by Newstalk ZB.  LISTEN ABOVE OR BELOW IF YOU'RE OUTSIDE OF NEW ZEALAND See omnystudio.com/listener for privacy information.