1005: Campbell Minister: Building a Referral Based Interior Design Business

Today With Campbell Minister: Welcome to a Well-Designed Business. Building a referral-led business isn’t always easy. It takes commitment, dedication, integrity, and accountability. Most of all, it takes the ability to navigate speed bumps and navigate challenges.  My guest today, Campbell Minister, knows what it takes to do all of those things. She has created clear processes, learned how to set up proactive client expectations, and built strong relationships that bring referrals and repeat business her way. Today, she’s sharing her insights on what it takes to create those relationships and bring referrals your way. LuAnn Nigara and Campbell Minister's Ah-Ha Moments “It’s a testament to understanding the core belief that interior design is a personalized, high-level luxury service. You’re not in competition with everyone, and you’re not the right fit for everyone.” -LuAnn “Discipline and dedication are it. Really, at the end of the day, what makes me happy is if my clients are happy, so I am always thinking about what it takes to create that client experience. What do you want people to say about you?” -Campbell “It’s not who's right or wrong. It's who's bringing their perspective and that lens, and what's their lens for the situation. There’s your story and my story, but there’s always a third story.” -Campbell More About Campbell Minister Campbell Minister Design (CMD) is a boutique, referral-led decorating firm. Campbell started her firm in 2016 while taking courses in interior design. She dove headfirst into a new build construction project, forcing her to become intensely focused on project execution, and working under tight construction timelines. Fast forward 7 years later and you will find Campbell leading a team of designers, operational support staff, and tradespeople to bring her clients’ vision to life. Campbell acts on behalf of her clients at every step of the design process, caring for their home as if it was her own. She leverages strong working relationships with trusted vendors to execute each client’s vision. As the daughter of a serial decorator, artist, and antique shop owner, Campbell has an innate sense of style and an eye for good design. Merging this background along with degrees in communication, education, and art history, Campbell uses these skills to successfully turn clients’ design ideas into gorgeously real spaces. Connect with Campbell Minister Website Instagram  Facebook  Pinterest What’s new with LuAnn Nigara The Power Talk Friday Tour Watch the Docuseries! http://www.luannnigara.com/cob Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Resources Mentioned: Hiring Toolkit Bundle Other Shows Mentioned: #346 Do Not Let Us Design: Taylor Dieterich & Yashlie Negron #547 Power Talk Friday: Jamie Lieberman of Hashtag Legal: 5 Steps to Sharpen Your Negotiation Skills #939 Power Talk Friday: Amy Flurry: From Creating Media Opportunities to Creating a Product line; Aloka Home #282 Blanche Garcia – You Teach Clients How to Treat You #370 Kesha Franklin: A Different Path to a Career in Interior Design #374 Ellie Mroz: The Reveal Install & Working with Trades #704 Power Talk Friday: George Oliphant: George to the Rescue #871 Power Talk Friday: Desi Creswell: Out of Overwhelm: Why Time Management Begins With Your Mindset