101. Le Podcast SEO : le levier de visibilité à activer en 2026 sur Apple et Spotify [WEBINAR Tips x Antipop]

from Tips - Conseils Podcast Marketing, Stratégies Podcast, Analyse de Podcasts, Conseils pour lancer un podcast · host Ausha - Conseils Podcast Marketing

🎯 Vous voulez que votre podcast ressorte quand quelqu’un tape un mot-clé sur Spotify ou Apple Podcasts ? Alors en 2026, vous ne pouvez plus ignorer le Podcast SEO… ou plutôt le PSO (Podcast Search Optimization) : le référencement de votre podcast dans les plateformes d’écoute.Dans cet épisode, je discute avec Anne-Claire Lecat du podcast Antipop et je vous donne une vision claire, simple et actionnable du PSO : pas de jargon, pas de technique obscure, juste une méthode éditoriale et des actions concrètes pour augmenter l’audience de votre podcast et booster votre visibilité.Dans cet épisode, on voit ensemble :1. PSO vs SEO vs classement : ce que vous devez comprendre en premier2. Le cœur du podcast SEO : comment choisir ses mots-clés3. Où placer vos mots-clés dans ses métadonnées4. On s'attardera sur la description et comment la structurer5) Je vous donne quelques Hacks PSO que j'ai utilisé pour Tips6) Et on terminera par parler d'analyse : positions, concurrence, PSO Control Panel et Spotify for CreatorsLe PSO, ce n’est pas un hack one-shot. C’est un investissement long terme et une stratégie marketing a vraiment peaufiner au fil du temps.Donc si vous n’avez pas encore activé l'essai du PSO Control Panel : faites-le. C’est rapide et ça peut devenir un vrai game changer pour la visibilité de votre podcast sur Apple Podcasts et Spotify !------Tips est un podcast propulsé par Ausha, la première plateforme marketing pour les podcasteurs.Avec Ausha vous avez accès à :✅ Hébergement et diffusion illimitée✅ Visibilité sur 21 plateformes✅ Outils Marketing puissants dédiés au podcast (Newsletter, Smartlink, Smartplayer, Clip Video, Social Media Manager)✅ Outil de tracking de visibilité sur les plateformes d'écoute (PSO Control Panel)✅ Analyse détaillée des performances✅ Monétisation innovanteRejoignez Ausha, votre meilleur allié pour rentre visible votre podcast sur Apple Podcasts et Spotify.Pour essayer Ausha 👉 https://bit.ly/45QfY5F-----ausha • podcasting • émission podcast • hébergement podcast • marketing du podcast • tips • ausha tips • marketing podcast • marketing • conseils podcast • augmenter audience podcast • lancez votre podcast • astuces podcast • conseils marketing • tuto podcast • créer podcast • Apple Podcasts • Spotify • podcast SEOVous aimerez cet épisode si vous aimez : Coulisses du Podcast • le Board • Le Pouvoir du Podcast • Marketing Square • Génération Do it Yourself • Couch (ex - Canapé 6 places)Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

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This episode was published on February 4, 2026.

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