102: How to grow a podcast

The Charity Digital podcast started more than three years ago with old headphones, not much sense of direction, and perhaps a little too much ambition. But now, as we speed past our 100th episode, we are growing and growing, with professional equipment, backing tracks and editing software, external thought leaders and internal experts, and still too much ambition. Our podcast was born in February 2019. In our first month, we received less than 100 listens. By November 2022, on the other hand, we have reached 37k listens from people across the world, tuning in to hear us discuss climate change, the state of fundraising, online giving, and so much more. So we want to dedicate an episode to growing a podcast. We want listeners to learn from our many mistakes, to embrace our few successes. We have accumulated a dream team of guests: three people who have appeared on perhaps too many podcasts, three people who have built a rapport over months of recorded arguing, three people who will share all their limited wisdom. So join Laura Stanley, Nick Wyatt, and Ioan Marc Jones to get all your tips on how to grow a podcast.