103: Build Your Personal Brand by Becoming Visible and Referable

You've probably heard a lot of people telling you that you need a personal brand but very few are showing you "how" you can build or strengthen one.  It's all well and good to say you need a thing but how do you do it? 🫤 That's the question I'm answering for you in this episode.  It's simple.  You want to become two things.  Visible and referable.   As we dive into the how of this, I want you to think through these questions:  What do I uniquely create that adds extreme value to the people I serve?  Am I creating this thing or experience consistently?  Is what I create visible beyond my organization?  Do I have a raving fan who knows what I create and is kicking down doors in rooms I'm not in?  Does that raving fan know how to tell the story of what I create?  In the end, you'll learn the steps you can take today to help you become visible and referable so your personal brand can go to work for you.   Are you ready to get restoried? -  https://reframetocreate.com/restoried/   About: The Reframe to Create podcast is hosted by Joy Spencer, an Executive Leadership and Storytelling Coach, Speaker, and Organizational Development Consultant working with professionals and leaders at all levels within organizations.  Joy leverages over 17 years of experience she gained while working to champion change in social justice movements, including those related to global access to essential medicines and consumer advocacy for online privacy.  This work required a dogged commitment to not merely challenging the status quo, but to reimagining and working towards creating an ideal future.  It is this commitment to creating that has shaped Joy's coaching philosophy and approach today. Using her signature C.R.E.A.T.E. framework, Joy guides her clients through a process to become incomparable in work so they can get paid to be themselves.   Follow Joy on LinkedIn  - https://www.linkedin.com/in/joy-spencer