EPISODE · Feb 1, 2023 · 13 MIN
103. Creative Review: New OOH for McDonald’s from DDB New Zealand
from The Brief Bros. · host Creative Brief Workshops LLC
Henry Gomez and I exchange our views on a new OOH campaign for McDonald’s by DDB New Zealand. We haven’t disagreed about much lately, but today we take opposing views. DDB New Zealand’s work brings a searing spotlight to the issue of advertising’s powerful role as an influencer. Henry and I bat this one back and forth. Tune in to find out where we land.
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103. Creative Review: New OOH for McDonald’s from DDB New Zealand
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