103 -  Is Consistency Overrated? Content, Wins & Losses, Investments, & Our 2024 Business Lessons with Chris Koerner episode artwork

EPISODE · Jan 3, 2025 · 45 MIN

103 - Is Consistency Overrated? Content, Wins & Losses, Investments, & Our 2024 Business Lessons with Chris Koerner

from Nikonomics - The Economics of Small Business · host Nikolas Hulewsky

🚨MY NEWSLETTER https://nikolas-newsletter-241a64.beehiiv.com/subscribe 🚨Join me, Nik (https://x.com/CoFoundersNik), and my business partner Chris Koerner (https://x.com/mhp_guy), as we dive into another episode of HoldCo Bros! We talk about our absolutely transformative 2024. It was a year of big wins and some pretty big fails, and we're breaking it all down. Is consistency overrated when it comes to content? We're debating that and more!We discussed the world of content creation, going from cringe to building an audience of over a million people across multiple platforms. We explore how short-form video is like a lottery ticket - a small investment that can change everything. We also discuss how building an audience can create new opportunities, such as launching our vending machine business that already did over $200k in sales, as well as getting into some unsexy but profitable businesses. Of course, we're also talking about some tough lessons learned from our crypto business and other ventures that didn't work out. Plus, we're sharing our exciting plans for 2025. Chris's YouTube: http://tkopod.co/p-ytEnjoy the conversation!__________________________Love it or hate it, I'd love your feedback.Please fill out this brief survey with your opinion or send me an email at [email protected] with your thoughts.__________________________MY NEWSLETTER: https://nikolas-newsletter-241a64.beehiiv.com/subscribeSpotify: https://tinyurl.com/5avyu98yApple: https://tinyurl.com/bdxbr284YouTube: https://tinyurl.com/nikonomicsYT___________________________This week we covered:00:00 Reflecting on a Chaotic Year01:22 Quitting the Job and Embracing Entrepreneurship02:31 The Power of Content Creation03:59 Building an Audience and Exploring Opportunities05:33 The Impact of Short Form Video07:46 Turning Ideas into Reality15:14 The Value of Consistency and Passion in Content23:49 Exploring the Fun of Reporting24:22 Big Wins and Validations26:42 Building a Sales Team29:05 Launching Repeat Leads30:20 Investing in Communities and Businesses37:25 Challenges and Failures42:58 Looking Forward to 2025

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103 - Is Consistency Overrated? Content, Wins & Losses, Investments, & Our 2024 Business Lessons with Chris Koerner

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