#105 - Making the magic of personal branding happen, with Oliver Aust & Dawn Barson

“Personal branding is what people think or say about you when you’re not in the room. It makes sense to care for our reputation, in order to get the recognition that we deserve”, says Oliver Aust, leading European expert on personal branding. Today, in this special episode of Speak Like A CEO, Oliver goes in depth about his philosophy around personal branding, with marketing expert Dawn Barson. Oliver tells us about the 4Ms of personal branding, taken straight from his Unignorable System – Mindset, Motivation, Message, Method. Giving us insights into golden rules of personal branding, he takes us on a journey to marketing ourselves in order to become truly unignorable. Dawn Barson, who is a business mentor to coaches and 7-figure entrepreneur, gives us precious insights as well into business strategies, into the art of consistency, and in finding your niche. They also exchange thoughts and feelings about their inspiring journeys as entrepreneurs, with all the right advice for aspiring CEOs and communicators. Tune in to hear more specifically about: How to move past your psychological barriers about personal branding How to grow your audience with Oliver’s ACES system How to keep your audience engaged in interested in your message How Dawn helps fellow entrepreneurs reach their first 6 figures milestone. ------------- Did you enjoy this episode of SLACEO? Let us know what you think on our Facebook, Instagram, and Twitter. You can also email me at [email protected]. If you want to learn how to build an unignorable personal brand in 30 days, check out my latest book Unignorable on oliveraust.com.