106: Louis Diez, Muhlenberg College episode artwork

EPISODE · Mar 17, 2022 · 54 MIN

106: Louis Diez, Muhlenberg College

from RAISE Podcast

Louis Diez is an expert in annual fund development, digital fundraising, and engagement strategies.He currently serves as the Executive Director of Annual Giving at Muhlenberg College.Previously, he was Director of the Annual Fund and Development Business Operations at the Baltimore Symphony Orchestra and Associate Director of Development at Johns Hopkins SAIS. In this last role, he led annual giving efforts and worked closely with the Latin-American Studies Program to fund major priorities. Prior to Hopkins, he was the annual fund director at a liberal arts college in TN.Of varied interests, Louis holds an MBA from CUNEF, a PhD in Business Administration from Universidad Rey Juan Carlos (both in Spain), and an MM in Music Performance from the University of TN. His thesis applied neural networks to predict economic performance indicators. He has also published articles on the investment value of musical instruments, edited peer-reviewed papers exploring applications for economic theories of legitimacy, and been featured in the music business section of the College Music Society’s journal. He writes about philanthropy in his blog and hosts the Donor Participation Project.

On this episode of the RAISE podcast, Brent chats with Louis Diez, Executive Director of Annual Giving at Muhlenberg College and Founder of the Donor Participation Project. When national donor counts and alumni participation dropped after COVID hit, Louis wanted to bring advancement folks together to discuss trends and share ideas about how to turn things around – so he started the Donor Participation Project. A completely grassroots effort has since grown into a space where hundreds of folks bat around topics like recurring gifts, the subscription economy, the costs of acquisition versus retention, and donors as customers, partners, or even investors. What is the Donor Participation Project? In Louis’ words, “We are a community of fundraisers who gather monthly and discuss how to increase donor participation at their organizations.”

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106: Louis Diez, Muhlenberg College

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This episode was published on March 17, 2022.

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Louis Diez is an expert in annual fund development, digital fundraising, and engagement strategies.He currently serves as the Executive Director of Annual Giving at Muhlenberg College.Previously, he was Director of the Annual Fund and Development...

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