106: Stop Wasting Leads - The Website & Marketing Fix You Need with Ezra McCarthy episode artwork

EPISODE · Apr 18, 2026 · 29 MIN

106: Stop Wasting Leads - The Website & Marketing Fix You Need with Ezra McCarthy

from Crooked Stripes Podcast · host Brandon Brubacher, Kyle Breiner

This week, Brandon is joined by Ezra McCarthy from Green Frog Web Design for a marketing-focused conversation all about turning your online presence into real customers.Ezra breaks down what goes into building a high-converting website, what most service businesses are doing wrong online, and how small changes can make a big difference when it comes to getting leads. The guys also talk through the impact of a well-built site (including the one Ezra created for them), and why your website should be working just as hard as you are.They also dive into Google My Business, how to show up locally, and the role social media actually plays in growing your business. From first impressions to final conversions, this episode is packed with practical advice for anyone looking to level up their marketing.Takeaways:Why your website needs to focus on converting, not just looking goodThe biggest mistakes contractors make onlineHow to use Google My Business to get more local leadsThe difference between social media and your website (and why you need both)Whether you're just starting out or looking to level up your landscaping game, this one’s full of useful insights .. and a few laughs. Other Links:👨‍🌾 Stripe Life Canada: @stripelifecanada🅾️ Breiner Lawn @breinerlawn👨‍💻Episode Sponsor: Green Frog Web Designhttps://greenfrogwebdesign.com/

This week, Brandon is joined by Ezra McCarthy from Green Frog Web Design for a marketing-focused conversation all about turning your online presence into real customers.Ezra breaks down what goes into building a high-converting website, what most service businesses are doing wrong online, and how small changes can make a big difference when it comes to getting leads. The guys also talk through the impact of a well-built site (including the one Ezra created for them), and why your website should be working just as hard as you are.They also dive into Google My Business, how to show up locally, and the role social media actually plays in growing your business. From first impressions to final conversions, this episode is packed with practical advice for anyone looking to level up their marketing.Takeaways:Why your website needs to focus on converting, not just looking goodThe biggest mistakes contractors make onlineHow to use Google My Business to get more local leadsThe difference between social media and your website (and why you need both)Whether you're just starting out or looking to level up your landscaping game, this one’s full of useful insights .. and a few laughs. Other Links:👨‍🌾 Stripe Life Canada: @stripelifecanada🅾️ Breiner Lawn @breinerlawn👨‍💻Episode Sponsor: Green Frog Web Designhttps://greenfrogwebdesign.com/

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106: Stop Wasting Leads - The Website & Marketing Fix You Need with Ezra McCarthy

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This episode is 29 minutes long.

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This episode was published on April 18, 2026.

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This week, Brandon is joined by Ezra McCarthy from Green Frog Web Design for a marketing-focused conversation all about turning your online presence into real customers.Ezra breaks down what goes into building a high-converting website, what most...

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