#1064: Stop the rollercoaster: How Ed Dassie built a consistent OA Machine episode artwork

EPISODE · Sep 17, 2025 · 53 MIN

#1064: Stop the rollercoaster: How Ed Dassie built a consistent OA Machine

from Silent Sales Machine Radio · host Jim Cockrum A,azon FBA and Online Business Strategist

Is your Amazon business stuck on the "buy, sell out, start over" ride? Ed Dassey was right there until a hard look at consistency, cash flow, and simple systems flipped the script.   In this conversation, Ed shares how he went from a sporadic side gig to $260K in 2020, nearly $500K the next year, and now heading toward $1M in revenues. You'll hear what finally ended the feast-or-famine cycle and why he now manages to a spend goal instead of chasing revenue. You'll also get the mindset shift that killed his imposter syndrome and the three words he uses to run the whole operation: Source. Ship. Sell.   You'll learn: The #1 mistake that keeps new sellers stuck (and the simple fix that creates traction). Why weekly and monthly spend are better leading indicators than revenue and how to set a realistic spend goal. How Ed scaled OA with tools like Keepa, AZInsight, Tactical Arbitrage, Source Mogul, and Nepeto before rehiring VAs the right way. Practical ways to track expenses from day one so cash doesn't quietly leak out. A resilient mindset for when Amazon throws curveballs, plus the quote Ed leans on when things get tough: "What you think about, you bring about."   If you'd like to work with Ed, reach out to the coaching office. Just come ready to roll up your sleeves ;)   Special guest at the conclusion of today's show, Jeff Schick of JeffSchick.com answers the question: "Is it true that IP complaints are really no big deal?"   Watch this episode on our YouTube channel here: https://youtu.be/Oa0eaCttTyM   Show note LINKS:   SilentSalesMachine.com - Text the word "free" to 507-800-0090 to get a free copy of Jim's latest book in audio about building multiple income streams online (US only) or visit https://silentjim.com/free11   SilentJim.com/bookacall - Schedule a FREE, customized and insightful consultation with my team or me (Jim) to discuss your e-commerce goals and options.   My Silent Team Facebook group. 100% FREE! https://www.facebook.com/groups/mysilentteam - Join 82,000 + Facebook members from around the world who are using the internet creatively every day to launch and grow multiple income streams through our exciting PROVEN strategies! There's no support community like this one anywhere else in the world!   ProvenAmazonCourse.com - The comprehensive course that contains ALL our Amazon training modules, recorded events and a steady stream of latest cutting edge training including of course the most popular starting point, the REPLENS selling model. The PAC is updated free for life!   Tools we suggest - Revseller: ProvenAmazonCourse.com/revseller  Tactical Arbitrage: SilentJim.com/365 (Tactical Arbitrage is now owned by ThreeColts) AZinsight : SilentJim.com/ip/ Nepeto: SilentJim.com/oaleads Leads list: SilentJim.com/oac - One of Jim's favorite leads lists

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#1064: Stop the rollercoaster: How Ed Dassie built a consistent OA Machine

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