#107 How to start and grow a successful community with Niccolo Maisto & Michele Attisani, Founders FACEIT (Masterclass Edition)

Niccolo Maisto and Michele Attisani founded FACEIT in 2011, together with their third co-founder, Alessandro Avallone and the company grew to become the world's largest eSports platform in the world. It hosts competitive gamings for egames, like Counterstrike and Dota 2. In 2021, FACEIT was acquired by Savvy Games in a deal, valued at $500 million, and then merged with ESL gaming in a deal that was itself valued at $1.5 billion. One of the pillars of FACEIT's success as been the incredibly strong community that the company built amongst gamers especially, but also game developers and content creators. To quote Alexis Ohanian, the co-founder of Reddit on this topic, who said, "Community is everything, it's what helps companies thrive and survive and it, and it's what's keep and what keeps people engaged and coming back". Today, there are more than 30 million users playing over 30 million game sessions each month on FACEIT. So we think we have the right experts to cover the topic.  SPONSOR This Masterclass was powered by BCG. Unlocking the potential of those who advance the world is crucial for BCG, and this purpose has been leading the firm for 60 years now. Over that time BCG has supported companies and organizations in their process of growth and strategic transformation. BCG supports start-ups with the same care , to help them develop sustainably and innovate. If you’re a founder and are interested in working with them email: ⁠⁠[email protected]⁠⁠ SOCIAL MEDIA Instagram ⁠⁠⁠⁠⁠⁠⁠⁠@madeit.podcast⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn ⁠⁠⁠⁠⁠⁠⁠⁠@madeitpodcast⁠⁠⁠⁠  Learn more about your ad choices. Visit megaphone.fm/adchoices