108 Stop Building Sales Processes That Turn Customers Into Ghosts with Drewbie Wilson

What if the sales process you're so proud of is actually driving away your best prospects? Most founders build elaborate sales machines that prioritize features over feelings, scripts over service, and closing over caring. The result? Ghosted prospects and frustrated founders wondering why their "perfect" process isn't working.In this eye-opening episode, we sit down with sales powerhouse Drewbie Wilson, who has generated over thirteen million dollars in revenue by flipping the sales script entirely. Discover why authentic conversations beat scripted responses every time, how to build a sales playbook that actually converts, and the three real objections hiding behind every "I need to think about it." Drewbie reveals the counterintuitive truth that selling less actually helps you sell more, and why your next hire might be more important than your next feature.This isn't another episode about closing techniques or sales funnels. This is about building genuine relationships that turn prospects into customers and customers into advocates.Keywords: sales playbook, Drewbie Wilson, sales process, objection handling, sales training, entrepreneurship, founder sales, customer relationships, sales strategy