109. Cultural intelligence for marketers with Dr. Anastasia Kārkliņa Gabriel episode artwork

EPISODE · May 2, 2024 · 36 MIN

109. Cultural intelligence for marketers with Dr. Anastasia Kārkliņa Gabriel

from Frictionless Growth Marketing · host Sonia Thompson | Inclusive Growth & Customer Experience Strategist

Cultural intelligence is essential for any brand that wants to be effective with their inclusive marketing efforts. It is the foundation for helping you engage in an authentic way to make people from underrepresented and underserved communities feel seen and like they belong with you. In this episode, I sat down with an expert who actually wrote a book on cultural intelligence for marketers -- to talk about that very topic. Dr. Anastasia Kārkliņa Gabriel is a cultural theorist, writer, social critic, and strategist specializing in inclusivity within marketing, media, and tech. She's currently a senior insights lead at Reddit, and has consulted for brands inclusing Nike, Samsung, Disney, Ulta Beauty, and Amex. Get the Inclusion & Marketing Newsletter Dr. Anastasia Gabriel on LinkedIn Cultural Intelligence for Marketers book

Episode metadata supplied by the publisher feed · Published May 2, 2024

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109. Cultural intelligence for marketers with Dr. Anastasia Kārkliņa Gabriel

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