#109: SportLife Distribution Sales Team - 2023 Q3 Supplement Trends

https://blog.priceplow.com/podcast/2023-supplement-sales-trends-sportlife-109 In Episode #102 of the PricePlow Podcast, we hosted Michael Rossman of SportLife Nutrition, who explained the rapidly-growing supplement distributor’s business model and future plans. Q3 2023 Trends: PricePlow Jams with the SportLife Sales Team Towards the end of that episode, we decided it would be a good idea to get together with the SportLife sales team, who talk to the retailers and get the word out about hot products, new deals, and ongoing trends. These are the guys with daily touch points with the proverbial “feet on the street”, so they bring a wealth of knowledge into brands, products, and categories that are hot and heavy. This was a fun and informative podcast, and we hope to run it quarterly or at least twice a year. Inside, we cover a lot of brands and products – some that PricePlow’s followers are very familiar with, others that may be new. This episode’s cast includes Sami Ghanem, Jordan Varela, and Dylan Betcher, making for a lively quintet alongside Mike and Ben. This one may be better to watch on video (below the audio buttons) because of the larger number of participants, but you should still subscribe to the PricePlow Podcast on your favorite podcast app as well as the YouTube channel below: Watch on Video: The SportLife Distribution Sales Team Talks Q3-2023 Trends https://www.youtube.com/watch?v=hzLCEssouag Detailed Show Notes with the SportLife Sales Team (0:00) – Introductions (11:00) – Gorilla Mind and Alpha Lion (15:30) – Launch Logistics – Getting Distributors involved (19:45) – Morphogen Nutrition – An Upcoming Star in Distribution (25:15) – Geographic differences of brands (30:00) – Regulatory approach to ingredients (34:00) – Brands owned by one group (48:00) – Snacks (1:02:30) – Distributor partnerships (1:06:00) – Demographic differences (1:13:15) – More Functional foods (1:16:00) – Lower-caffeine drinks (1:20:45) – Paraxanthine (1:28:15) – Wrapping up How to Follow SportLife Nutrition Website: SportLifeDistribution.com SportLife Jobs: SportLife Distribution Jobs LinkedIn: SportLife Distribution Instagram: @SportLifeDistribution Thanks again to the SportLife team for pulling this together! You can head back to the PricePlow Podcast — subscribe and leave a review on your favorite platform.