#11 Alexander Mont - Transformando una empresa de retail ...

What this episode covers

Conversamos con Alexander sobre los inicios de Platanitos, la idea que tuvo de digitalizar la empresa ingresando al e-commerce, el proceso de crear la plataforma digital, los beneficios de ser omnicanales, la importancia de una excelente experiencia del cliente y mucho más. Alexander es Gerente de nuevos proyectos en Platanitos Es una empresa peruana fundada en el año 1991. Nació como un negocio familiar dedicado a la venta de calzados para dama a precios accesibles. Actualmente Platanitos ha logrado consolidarse en el mercado peruano al abrir un total de 70 tiendas a nivel nacional y una tienda online en donde la marca ya no solo se limita a la venta de calzado de mujeres sino, también de hombres, así como diversos complementos.

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How long is this episode of ERA DIGITAL?

This episode is 1 hour and 8 minutes long.

When was this ERA DIGITAL episode published?

This episode was published on February 28, 2020.

What is this episode about?

Conversamos con Alexander sobre los inicios de Platanitos, la idea que tuvo de digitalizar la empresa ingresando al e-commerce, el proceso de crear la plataforma digital, los beneficios de ser omnicanales, la importancia de una excelente experiencia...

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