11. Design Psychology with Thomas Watkins

Welcome to Innovation Meets Leadership! I’m your host, Natalie Born. In this episode, Thomas Watkins breaks down the ins and outs of effective design. He emphasizes the need to consider the user experience and that the process of design development must be centered around it. The key is making people’s lives easier and avoiding over-complicated systems. Thomas Watkins is a thought leader, speaker, and industry practitioner located in Houston TX. Thomas has made it his career’s focus to combine technology with design psychology in order to drive business success. He specializes in helping his business partners bring their own brilliant ideas to life, by translating complexity into simplicity. Main Takeaways: ● Where Apps Go Wrong and How to Address Them ● Curating a User-Friendly Design to Establish Connection ● Utilizing Psychology to Understand the Customer Key Quotes: “Anytime a user has to think about your software, usually, that's not a good thing… If it's something that's easy to learn and for you to operate in, that's where the win is.” - Thomas Watkins Be sure to check out full show notes at https://innovationmeetsleadership.com/resources. Connect with Thomas LinkedIn: https://www.linkedin.com/in/watkinsthomas/ Website: ​​https://www.3leaf.consulting/ These are proven solutions to advance your leadership and innovation process. Check out our website  innovationmeetsleadership.com or connect with us on Instagram or Facebook @innovationmeetsleadership Don't forget to subscribe and leave a 5-star review. Let’s go transform something!