#11 mit Audio Branding Experte Dr. Paul Steiner

from Freitagsspitzen · host Stephan Schreyer

Mit seinem Buch "Sound Branding: Grundlagen akustischer Markenführung" hat Dr. Paul Steiner ein Standardwerk rund um Corporate Audio, Sound Branding und Co. veröffentlicht. Ein spannendes Gespräch über die Relevanz von Audio. Erst zögerlich erkennen Unternehmen die Relevanz von Audio. Egal ob Corporate Sound, Audio Branding, Podcast oder Sprachassistent - an Audio kommt heutzutage kein Unternehmen mehr vorbei.

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This episode was published on March 29, 2019.

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