11 Rules for Box Office Appeal with Amy Nicholson | The Movie Racket

Film critic Amy Nicholson joins host Michael Phillips to test a set of unofficial Hollywood axioms: Preston Sturges’ 11 Rules for Box Office Appeal.Written (or so the story goes) in the early 1940s, the list is equal parts joke and provocation, a series of blunt, sometimes baffling claims about what makes movies work. But taken together, the rules point toward something more coherent: a theory of cinema built on movement, rhythm, and the constant opening of possibilities.Amy and Michael dig into what still holds up and what these rules reveal about the way comedy — and movies — create momentum. Is Sturges simply being playful? Or is there real wisdom hiding inside the punchlines?See omnystudio.com/listener for privacy information.