#11: What is Marketing vs. Advertising vs. Sales?

Episode 11 What is Marketing vs. Advertising vs. Sales? 01:59 - Marketing Defined 02:45 - The Three Primary Stakeholders of a Business 05:26 - The Four Marketing Tools of Marketing 11:35 - Marketing is a Lot Bigger Than Just Promotion 14:40 - Developing a Strategic Mission and Vision 15:03 - Advertising and Sales 17:31 - Publicity - A Particular Communication to Your Audience 18:23 - Advertising Explained 21:45 - Using Advertising After the Purchase Relationship 23:07 - Sales Promotion 24:47 - The Difference Between Sales and Advertising 27:20 - Identify Your Target Market 34:03 - Marketing a Business Besides Being Engaged on Social Media Resources mentioned in this episode: Knowledge Center in Launch: http://financialcoachesnetwork.com/knowledge-center Want help building or growing a successful financial coaching business? Find resources below based on where you’re at in your journey: Deciding whether Financial Coaching is right for you? Join our free Facebook Community with over 5000 current and aspiring financial coaches! https://www.facebook.com/groups/financialcoachescommunity Already decided you’re going to be a Financial Coach and want to learn more? Get 30+ tips and best practices in our free 8-part email series! https://www.financialcoachesnetwork.com/pre-launch-email-series Ready to Launch your Financial Coaching business? Join FCN Launch, our step-by-step program that will help you successfully launch your business in four months and grow it to a consistent part-time income. https://www.financialcoachesnetwork.com/launch Are you already coaching clients and want to grow your business to a full-time income? Join FCN Grow, our program that helps you scale your business to a full-time income. https://www.financialcoachesnetwork.com/grow