110: Publish Your Own Book to Build Your Empire! (w/ ALINKA RUTKOWSKA!)

Alinka shares some great insights with us in this episode!  She told how starting a school newspaper, collecting money and building a team started her on the path of entrepreneurship.  She talks about her passion for writing and the importance of focusing on our passions.  She explains how a book is the best instant gratification lead magnet that maximizes a recipient's results.  She also told a story of how a book can help find high level clients as well. We discuss how a book increases opt ins exponentially and that all you need is an idea to build a vision and team around.  She talks about how a book fits in and stands out (positioning) being the most important factor to its success that should be established before writing it.  Let's go!