110. Recession-proof your business

So the topic of this episode might feel a little bit scary, but I actually came away from this recording session with a lot of ideas! Elizabeth and Jeff share a bunch of proactive things that you can do when you see inflation starting to affect your business and the things around you. From analyzing your pricing and profitability to adjusting your marketing strategy, there are plenty of things you can do to avoid being a victim of a recession! Listen in and let us know what steps you're going to take first to maintain a healthy business!     TIMESTAMPS: 01:29 - what to do when a recession feels imminent 06:39 - shifting and pivoting your business 15:54 - pricing and profitability 25:04 - saving, investing and selling 37:29 - specific actions to take now     RESOURCES MENTIONED: Asset Lab Havin' A Party Wholesale (save 5% with code BRIGHT) Fiore Accounting & Tax Services Ep. 81 Price Transparency   ____________________________   The LASER Focused Solopreneur Support the show / join the book club planner | courses | templates @thebrightballoon The Bright Balloon on YouTube