110. Rosie Houston, MD at Threefold on Retailer 1st Party Data Capabilities

from The FMCG Guys · host Dwyer Partners

This episode is brought to you by CommerceIQ. Download the free chrome extension here: https://growth.commerceiq.ai/fmcgguys Rosie Houston, MD at Threefold, sat with Daniel at the Retail Media Summit UK to speak about: Her background at Boots and transitioning into being the MD of Threefold The evolution of Retail Media in the last year Building 1st Party Data capabilities In-store Retail Media and Digitization Boots Media Group's USP for FMCG brands Watch on YouTube: https://www.youtube.com/watch?v=mTVt-3if6UE Follow The FMCG Guys on LinkedIn: https://www.linkedin.com/company/fmcgguys/ Audio Mixing by Rodrigo Chávez Voice Acting by Jason Martorell Parsekian

Episode metadata supplied by the publisher feed · Published Nov 18, 2023

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110. Rosie Houston, MD at Threefold on Retailer 1st Party Data Capabilities

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