110: The Business Behind the Podcast with Lindsay Sutherland episode artwork

EPISODE · Mar 1, 2026 · 24 MIN

110: The Business Behind the Podcast with Lindsay Sutherland

from Soul Podcasting: Purpose-Driven Podcasting in Business for Solopreneurs

In this episode of Soul Podcasting Podcast, I sit down with business consultant and host of The Freedom Entrepreneur Podcast, Lindsey Sutherland, for a real and honest conversation about building a business that actually fuels your life. We talk about her pivot from chasing “passive income” to creating what she calls a true freedom business—one that stimulates your mind, fulfills your heart, and supports your lifestyle. Lindsey shares how she rebranded, found clarity, committed to publishing five short episodes a week, and built systems that prevent burnout. We also dig into:-Why podcasting alone isn’t a business-How to design offers around transformation (not just content)-Niching down without losing your servant heart -Creating a minimal acceptable performance so you don’t burn out-Designing your business from your North Star backwardIf you’re a solopreneur trying to monetize your podcast, launch a course, or build something sustainable without doing all the things—this one will stretch and inspire you.Reach Lindsay at: https://bizinaboxsolutions.com/ and the Freedom Entrepreneur Podcast at: https://the-freedom-entrepreneur.captivate.fm/📹Watch Soul Podcasting on YouTube! https://www.youtube.com/@demetriazinga🎁 Download the Launch Confidently Podcasting Checklist and join the Fearless Podcast Launch here: https://soulpodcasting.com/resources/Join Captivate for awesome podcast hosting! Here's my affiliate link: https://www.captivate.fm/signup?ref=ntzjndkConsidering signing up for Podmatch using my affiliate link- https://joinpodmatch.com/soul"See ya" in the next episode! :-)

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110: The Business Behind the Podcast with Lindsay Sutherland

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