EPISODE · Sep 7, 2020 · 37 MIN
111. Value Pricing 2.0: Subscribing to your CPA? | with Ron Baker
from Future-Proof
Ron Baker has been a vocal evangelist in favor of the concept of value pricing—the idea of charging based on the value you provide, rather than on the amount of time you spend providing it. He has spent more than 20 years trying to convince people in the accounting profession to throw away the timesheet, but now he’s come to the conclusion that there’s something else that may work instead—something he calls the subscription model, “Value Pricing 2.0.” It’s a completely different business model, and one that we all need to be paying very close attention to.To learn more, and for the complete show notes, visit blionline.org/blog.Resources:Learn more at VeraSage.comConnect with Ron: LinkedInHousing SubscriptionOne Is the Most Affordable Number: Porsche Subscription Service Strips It DownJeep Launching Subscription Service in 2019Life, by subscriptionLocal entrepreneur launches face mask subscription service105. Subscriptions: 'The Forever Transaction' | with Robbie Kellman BaxterFuture-Proof is a production of Crate Media
What this episode covers
Ron Baker has had a problem with hourly billing for years now, and he shares the newest answer to that: Providing value to your customers through a subscription service.
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111. Value Pricing 2.0: Subscribing to your CPA? | with Ron Baker
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