EPISODE · Jun 17, 2026 · 35 MIN
112. The World Cup Demand Surge: Myth vs. Reality
from The STR Growth Show · host Patryk Swietek
I sat down with James Varley, CEO of Host Planet, to break down STR education and how to actually make money hosting around mega-events like the World Cup.James spent nearly 10 years in corporate communications for Qatar's 2022 World Cup before buying UK holiday lets and noticing a massive gap in quality STR education. That gap became Host Planet.We dig into the real demand picture: pricing comes in waves, depends on which teams play in your market, and concentrates in the group stage. Stay nimble, manage your minimum stays, and ditch the "riches all month" fantasy.Plus, what Host Planet has coming next, including a potential US expansion.Connect with me....YouTube Channel: https://www.youtube.com/@patrykswietekInstagram: https://www.instagram.com/patryk_swietek/Facebook Group: https://www.facebook.com/groups/strnation/Connect with James Varley on:Email: [email protected] https://www.linkedin.com/in/jdsvarley/Website: hostplanet.club
What this episode covers
I sat down with James Varley, CEO of Host Planet, to break down STR education and how to actually make money hosting around mega-events like the World Cup.James spent nearly 10 years in corporate communications for Qatar's 2022 World Cup before buying UK holiday lets and noticing a massive gap in quality STR education. That gap became Host Planet.We dig into the real demand picture: pricing comes in waves, depends on which teams play in your market, and concentrates in the group stage. Stay nimble, manage your minimum stays, and ditch the "riches all month" fantasy.Plus, what Host Planet has coming next, including a potential US expansion.Connect with me....YouTube Channel: https://www.youtube.com/@patrykswietekInstagram: https://www.instagram.com/patryk_swietek/Facebook Group: https://www.facebook.com/groups/strnation/Connect with James Varley on:Email: [email protected] https://www.linkedin.com/in/jdsvarley/Website: hostplanet.club
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112. The World Cup Demand Surge: Myth vs. Reality
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