EPISODE · Sep 9, 2025 · 58 MIN
113. Becoming a Brand Strategist with Jacob Cass
from The C Word Podcast with Bec Hughes · host Bec Hughes | Brand Strategy Mentor
In this episode, I had the pleasure of talking shop with Jacob Cass. We cover a lot of ground, including: • Jacob’s own journey from brand designer to brand strategist • The role of a brand strategist • How brand builders can become a strategic partner to their clients • The biggest challenges facing designers and brand builders • What’s happening at the Brand Builders Summit on 16-19 Sept >>> Get your FREE Summit ticket here About Jacob Cass: Jacob Cass is a brand designer, strategist, educator, and business coach, as well as the founder of JUST Creative - a renowned branding and design consultancy that also serves as an industry-leading blog and vibrant community. He is also the brains behind the Brand Builders Summit. Connect with Jacob on Instagram Connect with Bec Hughes: Check out The Brand Method Find me on Instagram
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113. Becoming a Brand Strategist with Jacob Cass
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