#114 Bosch Tools Canada we finally have Steve Ipek Marketing Manager from Bosch on the show

We open the show with a shot across The Construction Life bow when Steve brings up his construction bone, he has a problem with people that talk negatively about tool influencers. We get right into the whole social media influencing game since Manny has been very vocal about calling these “influencers” the Tourist In Construction or TIC’s. Jim asks, what makes these influencers experts? Jim feels it’s the first time that these so called influencers are using these tools and using them in their mom’s backyard and not a real job sites by real tradespeople. We get into branding and why certain trades use certain tool brands and how true this is. We dive deep into health and safety of all Bosch tools and the future if where tools are heading with batteries and why Bosch as a leader makes tools that last, they make batteries that last and they refuse to go to market to simply be the first ones there. Bosch spends so much money on R&D and battery new technology so the batteries can last decades. The topic of trade schools and are the up and coming young tradespeople ready for the job site, we all feel they are not ready and all three of us make some really great suggestions. Bosch has some amazing new tools coming in 2021 and trust us you want to be asking a real tradesperson about these new tools. What an amazing show with so much truth behind the mic. Thanks Steve for being on the show and sharing so much about tools and Bosch Tools, find them @boschtoolscanada and @boschtoolsna and www.boschtoolscanada.caYou can find Jim @jimcaruk and @carukhallconstruction www.carukhall.com [email protected] 416 546-8602 and find Manny @hardcorerenos www.hardcorerenos.com and [email protected] 416 433-5737This is The Construction Lifewww.theconstructionlife.com