114. Can You Offer a Lite Version of Strategy?

Is it possible to offer a 'lite' version of brand strategy without cutting corners or lowering your standards? You can’t just leave bits out of brand strategy and expect the same outcome... but in this episode I share the 3 levers you can adjust without dumbing things down. Depth – how deeply you explore Deliverables – how you package and present the outputs Delegation – who does the work: you, your client, or both You’ll also learn when a tiered approach to brand strategy works best, and the ground rules for creating a 'lite' offer.   Want to connect with me? The Brand Method program  Free Brand Strategy Confidence Training Find me on Instagram Eps 83 - My 5 Pillar Brand Strategy Research Framework