114: So you want to open an online shop?

Opening an online shop seems like an exciting way to expand your business, but it is a major undertaking that requires careful planning and execution. Shaun and Rebecca are launching their new e-commerce shop and share the good, the bad, and the ugly of what it really takes to launch a fully robust e-commerce shop.In this episode, Rebecca and Shaun discuss:Shaun and Rebecca’s experience launching a new e-commerce shopShaun and Rebecca’s experience on Payhip and why they are moving to ShopifyShaun’s experience transitioning his email newsletter to KlaviyoThe challenges they faced moving to Shopify – rebranding their website, redesigning products, etcInvesting in quality product photography to showcase your brand aestheticProduct descriptions and the importance of effective writing in conveying product features like texture, color, size, etcFactors to consider like pricing, content, and inventory management from the beginningSome design sales and marketing strategiesHow working with coach Ashton from The Awakening helped them with their e-commerce businessAlternatives to a full e-commerce site like using affiliate linksMentioned:shop.hotyoungdesignersclub.comThe Awakening Website: https://myawakening.co/Our links:Subscribe and leave a review - Apple PodcastsLike, Comment, & Follow - Hot Young Designers Club InstagramRebecca’s Instagram Shaun’s InstagramFor more information - Check out the websiteBecome a “Loyal Hottie” - Support us on Patreon Design Resources - Check out our shopMentioned in this episode:Pinterest MasterclassPinterest is not just for inspiration anymore. It can actually be used strategically to gain new clients! Learn more about our Pinterest for Interior Designers Masterclass at: shop.hotyoungdesignersclub.com