EPISODE · Jan 26, 2025 · 42 MIN
#114 | What a Life Sciences Marketing Expert Can Teach MedTech Founders About Global Growth
What does it really take to build a global presence in healthtech and life sciences?In this episode of The H-Files Podcast, Hakeem Adebiyi sits down with Kath Darlington MBE, founder of The Scott Partnership - a global B2B marketing agency working with leading life sciences and MedTech companies. Kath shares her journey from start-up to international agency, and the lessons she’s learned from two decades of helping health businesses grow across borders.Here’s what you’ll learn: – How to develop a marketing strategy that actually works across markets – Why understanding your niche is essential for global success – How life sciences and MedTech brands can use B2B marketing to drive real results internationallyWhether you're a healthcare leader, MedTech founder, or commercial lead thinking about expansion — this episode is packed with practical wisdom.
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In this episode of The H-Files Podcast, Hakeem Adebiyi sits down with Kath Darlington MBE, founder of The Scott Partnership, a global marketing agency specialising in life sciences and technology. Kath shares her journey of building an international business, lessons from over two decades in B2B marketing, and actionable tips for navigating global markets. Whether you're a healthcare leader, a startup founder, or a business looking to expand internationally, this episode is full of valuable insights to help you succeed. Tune in now!" 📺 Watch on Youtube:https://youtu.be/ZIxsi7v0GEw (https://youtu.be/ZIxsi7v0GEw)📝 Join the mailing list to get the show notes for every episode here:https://thesalesaccelerationformula.com/podcast-show-notes (https://thesalesaccelerationformula.com/podcast-show-notes)
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#114 | What a Life Sciences Marketing Expert Can Teach MedTech Founders About Global Growth
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