#1140: Should you ignore the buy box on Amazon as a seller?

New Amazon sellers (and unwise Amazon sellers) tend to watch too many YouTube videos about selling and quite often become obsessed with "winning the buy box" as their primary strategy on Amazon. This is a huge mistake.   Let's talk about winning SALES instead of just winning the buy box!   Check out our sponsor: SilentJim.com/2d - Try 2D Workflow for free and see how much you could save every time you send in an FBA shipment to Amazon!   Watch this episode on our YouTube channel here: https://youtu.be/7QkdTgcpf0s   Show note LINKS: SilentJim.com/ss - Use smart scout to see a buy box map of the U.S. - it's a powerful visual that shows you that "buy box" isn't a static data point. You can see up to 50 different buy box prices for the same product at the exact same time!   3pmercury.com/friends - The best pricing on 3pMercury software!   ProvenAmazonCourse.com - The comprehensive course that contains ALL our Amazon training modules, recorded events and a steady stream of latest cutting edge training including of course the most popular starting point, the REPLENS selling model. The PAC is updated free for life!   SilentJim.com/kickstart - If you want a shortcut to learning all you need to get started, then get the Proven Amazon Course and go through Kickstart.   TheProvenConference.com - Learn more about our upcoming August 2026 event! The longest running annual event for Amazon sellers in the world!   SilentSalesMachine.com - Text the word "free" to 507-800-0090 to get a free copy of Jim's latest book in audio about building multiple income streams online (US only) or visit SilentJim.com/free11   SilentJim.com/bookacall - Schedule a FREE, customized and insightful consultation with my team or me (Jim) to discuss your e-commerce goals and options.   My Silent Team Facebook group. 100% FREE! Facebook.com/groups/mysilentteam - Join 83,000 + Facebook members from around the world who are using the internet creatively every day to launch and grow multiple income streams through our exciting PROVEN strategies! There's no support community like this one anywhere else in the world!