115 – How to Make a Career Switch with Dr. Dawn Graham

 This week's episode of Good Girls Get Rich is brought to you by Uplevel Media CEO and LinkedIn expert, Karen Yankovich. In this episode, Karen interviews Dr. Dawn Graham and discusses networking, the importance of your personal brand, and how these things relate to switching jobs.  Dr. Dawn Graham is a career switch coach, TEDx speaker, LinkedIn learning instructor, and host of the show "Dr. Dawn on Careers" on SiriusXM. She's also the author of Switchers: How Smart Professionals Change Careers and Seize Success. #GoodGirlsGetRich We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at [email protected].   About the Episode: Switching jobs is becoming a common habit in our modern world. Oftentimes, it's a good thing, too! Dr. Dawn Graham teaches how to properly make a job switch. Networking and your personal brand are two important factors in a successful switch. Networking Years ago as the internet was becoming more popular, networking online was easy and convenient. Fast forward to today, we're bombarded with information everywhere we look. Online networking is still very useful and effective… if done properly. To make online networking effective, you need to connect on the human level. To make this happen, if you do great work, you must be genuine with others and let your true self shine. Then comes the follow up. Following up with your connections is necessary to make your online networking efforts effective. Personal Brand A brand isn't just for businesses and products. It's for you too. Many people are scared to display themselves as their own brand, but if you don't have a strong personal brand, you might get overlooked. What exactly is a personal brand? It's who you are and how you present yourself to others. You might work for corporate, but what is it about you that makes you unique? The attributes that make you stand apart are what make you who you are and what make up your personal brand. When you're looking to make a job switch, you want to make sure you're noticed and taken seriously. This starts by networking effectively and building your personal brand. And once you're finally ready to make the switch, Dr. Dawn shares with you what you should do to make the switch successful in her book Switchers: How Smart Professionals Change Careers and Seize Success.   Episode Spotlights: Where to find everything for this week's episode: karenyankovich.com/115 Introducing this episode's guest, Dr. Dawn Graham (3:17) The true spirit of networking (5:55) The future is relationship marketing (6:37) Dawn's journey (8:20) The importance of building your personal brand (10:07) How a personal brand relates to recruiters (13:18) Make your brand relates to your audience (14:01) The difference in your résumé and your LinkedIn profile (17:53) Job-switch killers (20:10) Why Dr. Dawn wrote her book (22:41) What is a job switcher? (24:37) How to find out more about Dawn (31:44)   Resources Mentioned In This Episode: Where you can find Dr. Dawn Graham LinkedIn Twitter Facebook Instagram SiriusXM Radio Channel 132 Website Book Join the Free LinkedIn Workshop Sign up for the She's LInkedUp program Book a mastermind session with Karen and receive a free consultation plan at karenyankovich.com/apply Join my free Facebook Group if you have any questions about today's episode   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM You can also subscribe via Stitcher Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict