116: An Inside Look at Innovation in Sports (ft. Jen Choi)

Jen Choi is Senior Director of Innovation & Impact at the Atlanta Hawks. She leads their first-ever Innovation Lab that doesn’t stop at creating great fan experiences. They’re dreaming beyond with new ways to support and engage the greater community, from public voting booths to sports NFTs. Hear some of the challenges, experiments, and solutions this future-setting incubator is dealing with today. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.peopleofproduct.us