#117 - How to Delegate Your Social Media Management and Still Be Genuine

Social media is an important piece of your overall marketing strategy because it's a means of communicating with individuals. Since social media is personal and a way to build connections, are you cheating if you have others write and publish our social posts on your behalf? Absolutely not! Creating your personal brand and offering services through a brand that is unmistakably you...unmistakably personal...doesn't mean you do it alone. Sure, at first, you may be doing all things yourself, but when you make the transition of treating your personal brand as a business and not a job, you will begin building your team. You build your team so that you can scale and get help in areas where you fall short. Whether it's falling short on time or skill set, your team helps fill in the gaps and makes your personal brand stronger. In this episode, I share five solutions that I found that works when it comes to delegating social media management and remain genuine. My hope is that you can take away these ideas to help you when you're ready to look for someone to help you with your social posts.