#117 - Marketing complex B2B products with Martha Aviles, VP of Marketing at Talroo

Martha Aviles is VP of Marketing at Talroo and has spent a big part of her career helping to market complex products to technical buyer personas. Join us as we dive into her background and experiences.The FINITE Podcast is made possible by:- Clarity: the fast growing, global marketing communications agency working with leading technology brands.- Terminus: the only account-based engagement platform built to deliver more pipeline and revenue through multi-channel ABM.- And 93x, the leading digital marketing agency for B2B technology, software & SaaS businesses delivering SEO & PPC strategy that drives leads, pipeline & revenue growth.