117. Neverstill

In Episode 117 of Cidiot®, host Mat Zucker sits down with Christy Counts, the president and founder of Neverstill Wines, a New York State-based winery with a tasting room right in Hudson, NY. Christy shares her journey from wine enthusiast to entrepreneur, detailing how she built Neverstill Wines with a focus on sustainability, community, and a deep love for the Hudson Valley. Christy discusses her philosophy behind the Neverstill label, including her commitment to minimal intervention winemaking and supporting local farmers. She also talks about the inspiration behind the name "Neverstill"—a nod to the ever-changing nature of wine, the landscape, and life itself. The episode delves into the distinct character of Hudson as a destination for wine enthusiasts, artists, and urban transplants, and how Neverstill Wines is designed to be a gathering spot for locals and visitors. Christy and Mat discuss the importance of fostering community through wine and the growing New York State wine economy. Terms to know for this episode: Minimal intervention: A winemaking approach that limits additives and manipulation, letting the grapes and terroir shine. Tasting room: A dedicated space where visitors can sample and purchase wines directly from the producer. Flight: Curated selection of wines, usually 3 to 6, often presented for tasting comparison and exploration Links from the episode: Visit Neverstill Wines, 739 Warren St., Hudson, NY Follow Neverstill on Instagram for updates on new releases and events: @neverstillwines Feast & Floret 13 South 3rd St., Hudson (Restaurant - dinner or weekend brunch pick) The Quiet Botanist, 426 Warren St., Hudson (Shop) Talbott & Arding, 202 Allen Street, Hudson (Cheese & Provisions Market) Quinnies, 834 Route 66, Hudson (Restaurant - lunch pick) Other Regional Wine & Bev Links: Dutchess County Wine Trail (Dutchess County Tourism) "Hudson Valley Wineries" (recent feature in HV Magazine) "Artisanal Beverage Makers in Columbia County" map (Columbia County Tourism) Shawangunk Wine Trail (13 wineries across the region) Thank you for listening to Cidiot®, the award-winning podcast about living the Hudson Valley. Tune in and raise a glass with us! Special promotion from Neverstill: Drop by Neverstill Tasting Room on Warren Street and mention "Cidiot," and you’ll get a complimentary wine tasting. Certain restrictions apply. For a limited time. Thanks, Christy! ©2025 Mat Zucker Communications. Cidiot® is a Registered Trademark.