118. Build Your Team’s Culture to Weather Any Storm w/ Ernest Owusu

This week on the Sales Hacker podcast, we speak with Ernest Owusu, Senior Director of Sales Development at 6sense. A former professional football player, Ernest transitioned to sales when he realized that process and commitment matter just as much in tech sales as in sports. Now in a leadership role, he promotes the importance of team culture to keep BDRs connected during any crisis.The GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.