118. Grace Atwood: Founder of The Stripe episode artwork

EPISODE · Oct 11, 2022 · 56 MIN

118. Grace Atwood: Founder of The Stripe

from How'd She Do That? · host Emily Landers

Today's guest, Grace Atwood is the founder + voice behind The Stripe. Grace is currently based in Charleston, South Carolina after 15 years in Manhattan and Brooklyn. She grew up on Cape Cod, which she credits for her love of the ocean (and probably a nautical stripe or two). The blog began in January of 2010 (originally Stripes & Sequins), born out of a love of fashion, beauty, and making. Prior to running this site full-time, Grace was the director of social media for BaubleBar. Before that, she worked in marketing for Procter & Gamble and Coty. She has spoken about social media and blogging at panels for Internet Week, ShopStyle, General Assembly, and IFB. She’s been featured in Glamour, The Coveteur, StyleWatch, Apartment Therapy, and more. In 2019 she was named one of The Daily Front Row‘s 50 names to know right now. Outside of work, Grace’s passions include food, wine, art, yoga, reading, film, her Persian cat Tyrion, and travel. We know listeners will enjoy today's episode! We can't wait to hear what your favorite takeaways!

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118. Grace Atwood: Founder of The Stripe

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