118. Jeff Krahel, Co-Founder and CEO of Playbook

Today I'm joined by Jeff Krahel, co-founder and CEO of Playbook — an app that helps trainers, athletes, and influencers build a digital fitness business.    In this episode, we discuss the rise of the fitness creator, Playbook's approach to developing a creator-first platform, and Jeff explains how some fitness creators have built multi-million dollar businesses.    More from Fitt Insider    Fitt Insider helps operators stay informed and make better decisions. We produce a weekly newsletter and podcast, curate an industry jobs board, and invest in early-stage companies.   *** Subscribe to our newsletter: https://insider.fitt.co/newsletter/   *** Visit the jobs board: https://jobs.fitt.co/   *** View current investment and get in touch: https://insider.fitt.co/investments/   More from Jeff    Jeff Krahel is Co-Founder and CEO of Playbook, a mobile marketplace enabling top instructors in fitness and athletics to turn their iPhone content into a subscription income. In this role, Jeff oversees all business operations for the company, including monetization, product development, instructor onboarding, community building and investments. Prior to founding Playbook, Jeff was Director at Halmos Capital, where he helped to found and scale a $100M special situations private equity fund which invested across real assets and tech. In addition to his role at Playbook, Jeff is an investor An Ironman athlete, Jeff played D1 soccer at the University of Buffalo, where he majored in Management and Corporate Finance.    Social: https://www.instagram.com/playbook_app/ Website: https://playbookapp.io/