#118 - The Truth About Peptides, Body Positivity & Bad Coaches ft. Aram Grigorian

Most people entering the fitness industry today have zero qualifications — just a good physique and an Instagram following. In this episode of Choose Hard, Cody sits down with online coaching veteran Aram Grigorian (@4weeks2thebeach) to break down what's actually broken in fitness coaching, and what separates real professionals from the noise.What you'll learn in this episode:- Why most gyms hire coaches based on looks, not certifications — and why that hurts clients- Why online coaching often beats in-person training for fat loss and body composition- The truth about peptides: why the unregulated market is a red flag for anyone selling them- How "body positivity" gets weaponized to avoid honest conversations about health risks- Why simple, consistent programming beats complicated plans for 90% of clients- How to avoid mastermind scams and actually invest in your coaching careerAram Grigorian is a coach and industry veteran known for online body transformation coaching. Follow him at @4weeks2thebeach and check out his annual event for coaches, The Real Coaches’ Summit, which Cody will be speaking at, by heading to https://realcoachessummit.com/ If you're a coach trying to build a real career — not just a job — this episode is your reality check. No shortcuts, no fluff. Choose Hard.GET 20% OFF ALL CHOOSE-HARD MERCH, USING CODE PODCAST20 AT CHECKOUT: https://choose-hard.shop/ 📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.comℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ www.fatlosstransformation.com {1-On-1 Coaching}⇨ https://tailoredcoachingmentorship.com/ {Mentorship w/ Cody}📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠INQUIRIES – ⁠[email protected]