119 - Pivoting from a Coffee Bar to a Bourbon Bar with Matt Landan of Haymarket Whiskey Bar

With the current climate of overpriced rare whiskey, how do you turn that into a profitable business? Matt Landan talks about pivoting his coffee shop into Haymarket Whiskey Bar, a staple of bourbon country and Top 40 whiskey bar. Show Notes: Everyone who has visited Louisville probably knows but we are going to talk about the history of the bar Do you think this is becoming a new landmark on the bourbon trail How are you appealing to the local bourbon community? You also do something unique with the price of your Van Winkles too People on the forums also thought you ruined bourbon for maybe 30 minutes last year too Talk about the new Vintage spirits law and what that means You’re keeping up with it. what’s the latest news with it and where are they? What are some potential pit falls? How do retailers or people like yourself protect themselves from frauds? What mistakes have you made trying to run a whiskey bar? What advice would you give to someone? How do feel about increased competition? Learn more about your ad choices. Visit megaphone.fm/adchoices