119. Retail Execution: Why Most Brands Fail at Shelf With Tim Forrest, Tim Forrest Consulting

119. Your product can't sell if shoppers can't find it—and that's why poor retail execution silently kills CPG brands. Most founders believe the job is done once distribution is secured. It's not. The real selling begins at shelf. In this episode, we unpack why store audits, flawless merchandising, stock rotation, and in-store compliance are the true roadmap to sales success. You'll learn how out-of-stocks distort your data, how competitors can manipulate shelf position, why brokers can't protect your brand the way you can, and how disciplined retail execution builds sustainable growth. This is where most brands fail—not because of product quality, but because of poor follow-through. Get instant access on the show webpage: RetailSolved.com/session119