1197: The CFO Who Learned Finance by Owning Sales | Sinohe Terrero, CFO, Envoy

Sinohe Terrero still remembers the timing. He joined Envoy in January, only to see the workplace transformed just two months later as offices around the world shut down because of COVID. The company had been building products for offices, but suddenly, almost no one was going to the office, Terrero tells us.That abrupt shift forced Envoy to rethink its future. The company quickly introduced a product called Protect to help organizations safely welcome employees and visitors back into their facilities. From there, it expanded into desk management, room scheduling, deliveries, analytics, and ultimately a broader suite of workplace security solutions.Today, that evolution has reshaped the business. Envoy now helps organizations across industries such as aerospace, defense, biopharma, and manufacturing secure their physical workplaces. Emergency notifications, visitor management, identity verification, and real-time visibility into who is inside a facility have become central capabilities, Terrero tells us.Looking back, Terrero sees a different challenge driving the company’s growth. During the pandemic and the inflationary period that followed, organizations struggled to determine whether they would operate remotely, in hybrid environments, or fully in person. Now that most companies have settled on their workplace strategies, the demand for operational data has increased significantly, he tells us.That demand extends beyond simply managing office attendance. Organizations want software that can verify identities, monitor facility access, manage security risks, and provide real-time information rather than relying on manual logs or random sampling. For Terrero, Envoy’s journey reflects how quickly a company can evolve when changing customer needs require an entirely new way of thinking about the workplace.