#11Greg Gogolin - Understanding AI Beyond the Buzzwords

In this episode of Wealth is a Choice, host James Studinger sits down with Dr. Greg Gogolin, Distinguished Professor of Information Security & Intelligence and Director of the Center for Cybersecurity & Data Science at Ferris State University. Dr. Gogolin helped design Ferris State’s nationally recognized Information Security & Intelligence and Artificial Intelligence programs and is a Fulbright Scholar whose work spans digital forensics, cybersecurity, and AI. Together, James and Dr. Gogolin unpack what’s really happening behind the scenes with artificial intelligence. Using clear, real-world examples, they explore how AI models are trained, where bias creeps in, how large language models like ChatGPT, Gemini, and Claude work. They also dive into the human side of AI: what professionals should never type into an AI tool, why medical and financial note-taking with AI can potentially create long-term risks for clients and patients, and how hackers are already using AI to make cyberattacks easier. Finally, they look ahead at careers, asking where young people can still thrive, and how to build a future where AI is an ally, not your replacement. In this conversation, you’ll hear about: How AI and machine learning models are actually trained, and why data cleaning and scaling matter. Why large language models can be both powerful and dangerously confident when they’re wrong. The privacy risks of feeding client, patient, or proprietary information into public AI tools. How criminals and nation-states can weaponize AI, from misinformation to hacking. The AI “arms race,” data centers, and why talent and education may matter more than hardware. Practical ways professionals can use AI for research, brainstorming, and efficiency without abandoning critical thinking. Guidance for students and young professionals on building AI-resilient (or AI-powered) careers. A thoughtful reflection on wealth as relationships—and why human connection still matters most in an AI-driven world. Listen now and discover why “wealth is a choice”—and how to make it yours. Follow us and never miss an episode. Share your thoughts and questions in the comments—what does “wealth” mean to you? #WealthIsAChoice #ArtificialIntelligence #Cybersecurity #DigitalForensics #DataPrivacy #FinancialWellness #TechTrends #CareerAdvice #EthicalAI #InformationSecurity