12.3 | Avoid Healthcare Startup Failure: Find Your Problem and Customers | Medical Software Course episode artwork

EPISODE · Sep 5, 2026 · 24 MIN

12.3 | Avoid Healthcare Startup Failure: Find Your Problem and Customers | Medical Software Course

from YaleCourses · host YaleCourses

Are you considering launching a new healthcare venture? In this lesson, we delve into the essential steps for setting up a successful medical software business. We'll explore how to identify critical problems and target paying customers, understand the complex landscape of stakeholders, and navigate crucial regulatory requirements, emphasizing a human-centered design approach to avoid common startup pitfalls.🎯 Learning Objectives• Identify the foundational questions for starting a healthcare venture: what problem to solve and for whom.• Understand the process of finding and validating your first paying customer.• Learn to conduct stakeholder mapping to identify key influencers and decision-makers.• Apply human-centered design principles (design thinking) to healthcare product development.• Recognize the importance of regulatory compliance and assembling a supportive team for entrepreneurial success. Learn more about your ad choices. Visit megaphone.fm/adchoices

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12.3 | Avoid Healthcare Startup Failure: Find Your Problem and Customers | Medical Software Course

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