EPISODE · Oct 12, 2023 · 17 MIN
12 Bullet Points to Your Success -- W. Craig Reed #5920
from Financial Survival Network · host Kerry Lutz
W. Craig "Bill" Reed, a bestselling author and executive consultant, shared his insights on the power of storytelling in corporate settings. He emphasized the importance of engaging the emotional and instinctual parts of the brain, using simplicity, structure, and emotional connection in storytelling. Reed also discussed how to apply these principles to presentations to large audiences or business-to-business accounts, and offered practical tips for crafting effective stories that resonate with customers. Additionally, he shared how Remotely Me helped Better Homes and Gardens Real Estate improve their sales and recruitment process using neuroscience, resulting in a reduction in onboarding costs, increased productivity, and less turnover. Overall, Reed's expertise provides valuable guidance for anyone looking to improve their communication skills in a corporate setting. Visit Bill at: WCraigReed.com
What this episode covers
W. Craig "Bill" Reed, a bestselling author and executive consultant, shared his insights on the power of storytelling in corporate settings. He emphasized the importance of engaging the emotional and instinctual parts of the brain, using simplicity, structure, and emotional connection in storytelling. Reed also discussed how to apply these principles to presentations to large audiences or business-to-business accounts, and offered practical tips for crafting effective stories that resonate with customers. Additionally, he shared how Remotely Me helped Better Homes and Gardens Real Estate improve their sales and recruitment process using neuroscience, resulting in a reduction in onboarding costs, increased productivity, and less turnover. Overall, Reed's expertise provides valuable guidance for anyone looking to improve their communication skills in a corporate setting. Visit Bill at: WCraigReed.com
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12 Bullet Points to Your Success -- W. Craig Reed #5920
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