12: Don’t expect instant bookings
Episode 12 of the The Digital Tourism Show podcast, hosted by Chris Torres, titled "12: Don’t expect instant bookings" was published on September 11, 2017 and runs 0 minutes.
September 11, 2017 ·0m · The Digital Tourism Show
Summary
One thing that too many tourism owners get caught up on is they see they are getting lots of traffic but booking rates are not as high. Although this could be down to problems with your website or content it may also be that you simply need to look at your Google analytics more closely. From our own research customers can take as long as 90 days before making a purchase. They take time to research and plan. If you have Google analytics and goals set up correctly, you may just find your site is performing better than you think, it’s just taking longer to convert.
Episode Description
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