#12 Gerard Vaandrager - SIG (bouwmaterialen)

What this episode covers

Marketing en innovatie introduceren bij een traditionele bouwmaterialengroothandel: niet zo vanzelfsprekend. Gerard Vaandrager, directeur inkoop en marketing bij SIG deelt zijn ervaringen. Hoe neem je je team en vooral je MT-collega’s mee in deze verandering. Een verandering van horizon en manier van werken maar zonder de basics los te laten.

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Frequently Asked Questions

How long is this episode of Strategie van de Kreeft - dé podcast over veranderen, vernieuwen en groeien?

This episode is 21 minutes long.

When was this Strategie van de Kreeft - dé podcast over veranderen, vernieuwen en groeien episode published?

This episode was published on January 20, 2022.

What is this episode about?

Marketing en innovatie introduceren bij een traditionele bouwmaterialengroothandel: niet zo vanzelfsprekend. Gerard Vaandrager, directeur inkoop en marketing bij SIG deelt zijn ervaringen. Hoe neem je je team en vooral je MT-collega’s mee in deze...

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